MANAGEMENT OF THE INTELLECTUAL RESOURCES OF THE ENTERPRISE BASED ON ARTIFICIAL INTELLIGENCE DURING THE DEVELOPMENT OF THE DIGITAL ECONOMY IN UZBEKISTAN

The purpose of the research is to examine the organizational and economic relations that arise in the process of managing the intellectual resources of IT companies in the digital economy, as well as to identify ways to improve their management. The objectives of the study are to examine the theoretical foundations of managing intellectual resources in the context of the development of the digital economy, to analyze the management of intellectual resources in IT companies in the digital economy, and to determine measures to increase their efficiency in the context of the formation of the digital economy. The novelty of the research lies in the formulation and justification of main principles and findings based on recommendations for improving the management of intellectual resources in IT companies in the context of the formation of the digital economy. Artificial Intelligence (AI) integration into human sources practices will make businesses better due to the truth those packages can look at, are looking forward to, and diagnose to assist HR groups to make better selections. The objective of this observes is to assess Artificial Intelligence in Human Resources Management. (HRM), as well as this paper, have highlighted the significance of artificial intelligence in Human Resources Management, Conceptual Artificial Intelligence (AI) Application Model for HRM, the Challenges of adapting Artificial Intelligence, and the blessings of adopting artificial intelligence in Human Resources Management (HRM). This observes will help policymakers to be aware of the blessings and the significance of adopting Artificial Intelligence in Human Resources Management.