Published February 11, 2023
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SYNERGISM STRATEGY, SYNERGISM EFFECT IN COMPANIES' MERGER OR AMALGAMATION
Authors/Creators
- 1. Faculty of Business Technologies Doctoral student, Georgian Technical University, Georgia Tbilisi
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Abstract
Synergism is one of the possible key components of corporate-level strategy. The main problem in developing a synergy strategy is related to the contradiction between management flexibility and synergy: increasing management flexibility reduces potential profits and potential synergism. At the same time, it is believed that the main danger of this strategy is the lack of flexibility, as well as possible compromises and delays in decision-making. These disadvantages can negate all the value advantages.
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NJD_102-47-48.pdf
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