Published February 2, 2017 | Version v1

A STUDY ON CUSTOMER PSYCHOLOGY TOWARDS GREEN BANKING: WITH SPECIAL TO UTTARA KANNADA DISTRICT

Authors/Creators

  • 1. Research Scholar, Dept. of .Commerce, University College, Hampankatta , Mangalore, Karnataka, India.

Description

Banking sector is one of the emerging sector in today’s Indian economy .The banking sector influence to economic growth and development of the country both in terms of quality and quantity, there by adopting various strategies for economic growth. One such area is Green Banking. Green banking is a normal bank which encourages to the electronic transaction by reducing a quantity of paper work. It enables a healthy environmental condition. To achieve the prescribed objectives of this study, the data has to be collect in a significant manner. This research can be done by primary method and secondary method. Finally, green banking can play a significant role in implementing the broader concepts like sustainable economic development.

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