WORK LIFE BALANCE OF WOMEN EMPLOYEES: AN EFFECTIVE RETENTION TOOL

Work-life-balance has evidently becomes the most complex issue going through women professionals in any sector. Maintaining optimal balance persuades most favourable working hours that eventually increases effectiveness. Conversely, imbalance in women’s work-life might bring about absenteeism, turnover rate, and discontent with job, lack of work commitment and disorders like trauma, hypertension, and stroke in certain set of circumstances. Researches related to women’s work-life balance in manufacturing sector are limited. The study throws new light on the perceptive of the previous circumstances of work–life balance and has specific implications for organizations who desire to promote a culture that respects work–life balance across all career phases for all women employees. The study reinforces the perceived significance of balance between both career and individual aspects of women employee’s life to facilitate greater success to be accomplished in every aspect of life – including career matters