TRACING THE SOCIAL VISIBILITY OF LIS ARTICLES THROUGH ALTMETRIC INDICATORS

The present study aims to measure the social media visibility
of the LIS articles and to investigate the association between
the classical citations with the social media citations of the LIS
articles. The subject category “Library and Information Studies”
was searched on the Altmeticss Explorer and major social media
citations of the articles were collected and tabulated. The study
findings reported that LIS articles were present on seventeen
major social media platforms with a major intake on Mendeley
and Twitter with 1510620 and 154514 altmetric events. Articles
published in the “Scientometrics” journal attracted the highest
social media attention with 18279 mentions for 1504 outputs.
Geographical wise Twitter and Facebook mentions showed that
citizens from the United States were active users of the articles.
Finally, the Pearson correlation between the Dimensions citations
with altmetric attention score showed a strong positive association
with Pearson’s r-value of 0.792, justifying that altmetrics can be a
supplemental to the classic metrics for research evaluation.