Decision Support System for the Selection of the Best Political Figure through social media using the Analytical Hierarchy Process (AHP) Method

Political communication can be interpreted as a way of influencing power, policy, ideology with the aim of establishing a dialogue between political actors and citizens. Social media can be used to build more effective political communication. In political campaigns social media can also influence community groups. The problem that occurs today is that political figures often create political content on social media to seek political support. But his supporters find it difficult to determine which political figures he is popular with and interested in. This research provides solutions to provide an overview of the selection of the best political figures. The purpose of this study is to determine the criteria for selecting the best political figures in Indonesia in the decision support system. The method used in this decision support system is the AHP (Analytical Hierarchy Process) method. The result of this study is the application of a decision support system to help political supporters determine the best political actors based on the criteria and weight of each political actor.