BEHAVIOURAL APPROACH OF SALARIED CLASS PERSONS TOWARDS INVESTMENT

The distribution of savings and investments in the economy as between various activities and sectors is relevant to growth process. The role of financial system is thus to promote savings and investment in the economy and to enlarge these resources flowing in to the financial assets, which are more productive than others and a proper financial intermediation and sophistication in financial services would promote large production of goods and services into the economy. Thus the financial system has important role to play in the productive process and in the mobilization of savings and their distribution among the various productive activities. Through this article it is shown that what the behavioral approach of salaried people towards investment is.