Published July 21, 2022 | Version v1
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CONSIDERAȚIUNI DESPRE ENUNȚAREA PUBLICITARĂ

Authors/Creators

  • 1. Universitatea de Stat din Moldova

Description

The article addresses the subject of enunciation in the linguistic sciences. Currently, the relationships between utterance, on the one hand, and communication, semiotics, pragmatics, discourse analysis, on the other hand, are very close, sometimes the differences between them seem to be very vague. The basic characteristics of the given phenomenon and its role in the communication process. In most of the works devoted to utterance it is mentioned that the basic features of this phenomenon of a communicative nature are revealed by reference to language, utterance and the situation of communication. The specifics of the advertising statement will be analyzed.

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References

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