AGRI-TECH INNOVATION – AN OPPORTUNITY FOR IMPROVED AGRI-PRODUCTIVITY- WITH REFERENCE TO DAKSHINA KANNADA DISTRICT
Authors/Creators
- 1. PhD scholar (JRF), Department of Commerce, Mangalore University, Konaje Mangaluru.
Description
Agriculture is one of the essential activities of the world which fulfills human basic needs and provides key ingredients to all other sectors. Despite of all this importance of agriculture, the population involved in agriculture is very small. In this fast growing world youths are not willing to do agriculture activities as they concentrate much on getting official jobs or corporate jobs which provide them handsome salaries without making the hand dirty.
A number of improvements have been made to make agriculture easier and more interesting, and innovation is the main reason behind these improvements. This study focus on the emerging technological trends and innovations developed and being marketed by agribusiness companies by taking into consideration the agricultural needs of farmers in Dakshina Kannada.