Interview Data on Challenges in big data based communication amid C19

Transcriptions of Interview Data that follows the  Semi-Structured Interview Guide

Introduction

Prior to beginning the interview, the research participant is given the option to accept or decline the interview being recorded. The interviewers then explained that the interview is entirely confidential and any references to company names, colleague names, or product names will be redacted from the transcripts and kept anonymous. The research participant’s name will not be used or recorded in the transcript or in the final manuscript. 

Background

1. Can you tell us about your education and professional background?

Current role and responsibilities

1. What is your current role/position? 

2. What industry is your company part of?

3. What department are you part of? 

4. What area of the business do you support? 

5. What types of communications are you creating (e.g. communications channels, deliverables, platforms, etc.)?

6. Are you utilizing RPA, AI, or data visualizations tools to communicate data? If so, how? 

7. Who are your stakeholders (who is the audience)?

Data and communications

1. When communicating data, what are the communication objectives/goals?

   1. What communications problems are seeking to solve?

2. What type of data do you use in your role? 

3. How do you determine which datasets to use and communicate? 

   1. How do you assess the datasets for variety, volume, velocity, veracity?

4. How do you use it? (To describe, predict, diagnose, or make recommendations?)

5. What has been the outcome or impact of using data in communications?

6. How do you measure the impact of your communications?

7. What are the challenges in communicating data?

8. Do you use these communications across regions and international markets?

   1. What are the challenges in communicating data across regions and international markets?

   2. What adjustments are required or what factors are taken into consideration when communicating data across countries? 

9. Are these communications shared or utilized across business units, functions, and departments?

Conclusion 

1. What value do your communications add to achieving business objectives?