E=mC^2 for Information and Impact – a Novel Theoretical Modelling

Sensitive or unstable information have an impact in life in various fields, and they have the potentials to be used as a tool for reaching out to respective people in various situations. The study was performed to theoretically model the flow of sensitive information in various circumstances. The ‘unstable’ information like the ‘unstable’ nucleus have ability to disseminate and missionize the situations quickly and impact output factors in various fields. The output factor SE_i or ‘the Information energy’ can be modeled with the conventional energy equation (E=mC²). The equation can be modified with addition of celebrity and humour factors to catalyse the spread of information. Also, electromagnetic laws are applicable to information entropy in addition to the laws of thermodynamics for information entropy described by Shannon. This report deals with the possibilities to model information’s spread and output reactions and identifies potentials to overcome its negative impact and possible applications in the healthcare field.