Published February 26, 2020 | Version v1

STUDY ON EXPORT MARKETING STRATEGIES AND EXPORT PERFORMANCE : AN EMPIRICAL ANALYSIS OF TEXTILE HUB OF INDIA (SURAT)

Authors/Creators

  • 1. SPB English Medium College of Commerce.

Description

The present paper is a review of Export Marketing Strategies and Export Performanceof textile exporters of Direct, Merchandise, and Manufacturer and to know about the difference between the strategies opted byand problems faced by textile exporters of Surat. Thus the study is the analysis of the variables from the business environment of the textile exporters from the Surat.

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