Published August 23, 2019 | Version v1

Exploring the role of positive direct expe-rience in adoption of energy-efficient technologies

  • 1. Zurich University of Applied Sciences
  • 2. econcept AG
  • 3. ETH Zurich
  • 4. Öko-Institut e.V.

Description

The visitors of a recently refurnished public swimming pool in a Swiss city were surveyed about their experience with new low-flow showerheads, intention to take advantage of a local utility's campaign offering low-flow showerheads for home use at a highly subsidised price, socio-psychological determinants of a decision and intention to purchase a subsidised low-flow showerhead in this context and their socio-demographic background.

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