Published November 5, 2018
| Version v1
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A STUDY ON CUSTOMER PURCHASE BEHAVIOUR TOWARDS ONLINE SHOPPING.
Authors/Creators
- 1. Assistant Professor, Department of Commerce, PC.PT.MGR.Government Arts and Science College, Puthur, Sirkazhi -609 108.
Description
Online shopping has obtained very important position in the 21st century as most of the people are busy, loaded with hectic schedule. Online shopping is the new trend of shopping and business revaluation in India. Online shopping is becoming more popular day by day with the increase the usages of World Wide .customers access the internet to purchase and make payments to complete the transaction. Medium of education and income of the customer forces to use the online shopping. The paper examines the behaviour and Perception of online customers
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