D5.1 Roadmap for communication, dissemination, standardization

This document covers the PAROMA-MED initial roadmap for communication, dissemination and standardization activities following the usual communication-oriented ADDIE model [12] based on four phases: analysis, design, development/implementation, and evaluation.
The analysis phase focuses on the identification of specific objectives and target groups.
The design phase contains the selection of the most effective communication channels and resources to reach the identified audience.
The development/implementation phase presents multiple actions, which exploit the channels and resources for the duration of the Project and creates contents that help in promotion and engagement with the target audience.
Finally, evaluation is achieved thanks to the continuous monitoring and checking activities with respect to the performance targets.