Areas and Ways of Greenwashing in Bangladesh: The Remedial Measures

In Bangladesh, greenwashing, eye washing and green lies go hand in hand. The study strived to identify the areas and ways where greenwashing occurs very frequently in Bangladesh. Empirical data was used in this study. Based on the respondents’ perceptions greenwashing occurs in food, beverage, cosmetics, medicine, brickfield, tourism and transportation sectors very often. The respondents provided policy interventions to control greenwashing. Enacting new laws, regulations and policies is warranted to monitor greenwashing and punish the companies that provide misleading environmental claims. Initiating green audits to evaluate the performances of the companies towards nature conservation is also advocated. Public awareness against misleading advertisements should be increased.