International Research in Social, Humanities and Administrative Sciences

CONTENTS
CHAPTER 1 .................................................................................................................. 7
Examining Nietzsche’s Notion of the Eternal Recurrence
Res. Asst. Aybüke AŞKAR
CHAPTER 2 ............................................................................................................... 23
Factors Affecting Profitability in the Banking Sector
Assoc. Prof. Dr. Arzu Alvan BOZDERELİ
PhD. Candidate Zikrullah ZALAND
CHAPTER 3 ............................................................................................................... 39
Violence Exposure of Women Physicians and Their Perspectives on
Individual Armament
Murat Bora GOKKAYA
CHAPTER 4
Carrying Humankind to the Next Level: Cleaner Air For Sustainable
Futures
Assist. Prof. Leman GİRESUNLU, Ph.D
CHAPTER 5 ............................................................................................................... 67
Celebrating Christmas, Through Selected Netflix Movies, During the
2022-2023 Season: The Mistletoe Versus the Social Media
Assist. Prof. Leman GİRESUNLU, Ph.D
CHAPTER 6 ............................................................................................................... 89
A Comparison of the Impact of International Marketing Mix Adaptation
Strategies on the Export Performance of Domestic and Foreign
Companies in the Jewelry Sector
Ahmet KARACA
CHAPTER 7 ............................................................................................................. 109
Strategic Management Process in Institutions; A Company Review
Dr. Filiz MIZRAK
CHAPTER 8 ............................................................................................................. 125
The Role and Importance of the Transportation Coordination Center
(Ukome) in the Management of Urban Transportation
Assistant Prof. Ahmet YAMAN
CHAPTER 9 ............................................................................................................. 137
A Revıew on Academic Integrity and the Use of Artificial Intelligence in
Education From 2012 to 2022
Assist. Prof. Ceren Çubukçu ÇERASİ, Ph.D
Dr. Yavuz Selim BALCIOĞLU
ISBN: 978-625-6971-27-1
4
CHAPTER 10 .......................................................................................................... 151
Recreation Needs of Syrian Asylum Seekers in Turkey and the
Possibility of Meeting Those Needs
Dr. Kayhan KAPLAN
CHAPTER 11 .......................................................................................................... 177
Air Pollution Study For Izmir: A Time Series Approach
Doç. Dr. Mesut BALIBEY
CHAPTER 12 .......................................................................................................... 193
“Anatolian Sisters”: Warrıor, Manufacturer, and Sufi Women of
Anatolia
Assist. Prof. Cennet Ceren ÇAVUŞ, Ph.D.
CHAPTER 13 .......................................................................................................... 207
Aircraft Rescue & Fire Fighting (Arff) Personnel Training Standards
With the Scope of High Reach Extendable Turret (Hret) System Used in
Aircraft Fire
Assist. Prof. Dr. Kaan KOÇALİ
CHAPTER 14 .......................................................................................................... 225
Advertising and Marketing Strategies of Domestic Airlines in Turkey
Assist. Prof. Dr. Muhammed Talha NARCI
CHAPTER 15 .......................................................................................................... 253
Market Planning Implementation Model Offer for Food And Beverage
Businesses
Dr. Şerif BALDIRAN
CHAPTER 16 .......................................................................................................... 271
Cigarette Tax Hikes and Cross-Border Shopping
Dr. Ali Umut Güler
CHAPTER 17 .......................................................................................................... 281
Employee Relationship Management as A Practice Area of Public
Relations
Assist. Prof. Dr. Tuba KALÇIK ÜSTÜNDAĞ
CHAPTER 18 .......................................................................................................... 293
Science of Eating: Gastrophysics
Dr. Ceyhun UÇUK
CHAPTER 19 .......................................................................................................... 309
Giving A Voice To Dark Experiences: Black Women Writers on Being A
Black Woman
Asst. Prof. Meltem UZUNOĞLU ERTEN
International Research in Social, Humanities and Administrative Sciences
5
CHAPTER 20 .......................................................................................................... 345
On the Distribution of the E Sound(S) in Turkish: An Elemental and
Constituent Structure Analysis
DR. Semra BATURAY MERAL
CHAPTER 21 .......................................................................................................... 377
Changing Consumption Behavior With Covid 19 and its Effects on
Environmental Pollution
Assoc. Prof. Göknur EGE
CHAPTER 22 .......................................................................................................... 387
Digital Divide And Africa in the Upcoming Metaverse Era: A Study on
the Examples of Chad And Djibouti
Assoc. Prof. Göknur EGE
Mourad Meraneh YOUSSOUF
Djiro DARNADJI
CHAPTER 23 .......................................................................................................... 405
The Fundamental Factors Guiding Globalization
Assoc. Prof. Dr. Fatma Nur YORGANCILAR ATATOPRAK
CHAPTER 24 .......................................................................................................... 415
The Effect of Business Analytics on Decision Making: The Role of
Learning Organization and Organizational Reputation
Dr. Günel AGHASOY
Dr. Pınar KAZAZ
CHAPTER 25 .......................................................................................................... 441
Linearization Problems in Managerial Sciences
Prof. Münevver TURANLI, Ph.D.
Kadir YILMAZ
CHAPTER 26.......................................................................................................... 441
Short-Term Impact of the Pandemic on European Stocks
Dr. Emrah KELEŞ
CHAPTER 27 .......................................................................................................... 463
Understanding the Motivation of Generation Z Youth to Invest in Crypto
Assets in Turkey: A Qualitative Research
Dr. Pınar KAZAZ
Dr. Günel AGHASOY
CHAPTER 28 .......................................................................................................... 479
Systematic Structure Of Accommodation Tax
Arş. Gör. Dr. Yeliz Neslihan AKIN BASA
ISBN: 978-625-6971-27-1
6
CHAPTER 29 .......................................................................................................... 513
Legitimacy, Complexity and Motives for Political Action
Ass. Prof. Dr. Ali Demir