Fahad Al-Rashid
Salmiya, Kuwait 25700
+965 9876 5432 | fahad.alrashid@email.com | linkedin.com/in/fahadal-rashid

PROFESSIONAL EXPERIENCE

Sales Product Manager
Gulf Business Solutions LLC, Kuwait City, Kuwait
March 2021 – Present

• Lead product lifecycle management for B2B sales portfolio, driving 34% revenue growth through strategic product positioning and go-to-market execution across key accounts
• Develop and implement comprehensive sales promotion strategies and trade marketing campaigns, resulting in 28% increase in cross-selling opportunities and expanded market penetration
• Collaborate with sales force of 45+ representatives to deliver product training, competitive intelligence, and sales enablement tools that improved win rates by 22%
• Manage new product launches from concept to commercialization, coordinating cross-functional teams across marketing, sales, and operations to ensure successful market introduction
• Analyze market trends and customer insights to inform product roadmap decisions and corporate strategy alignment, contributing to $12M in incremental annual revenue

Senior Product Specialist
Middle East Trading Group, Doha, Qatar
June 2018 – February 2021

• Drove business development initiatives for key account portfolio worth $8.5M annually, achieving 19% year-over-year growth through strategic account planning and relationship management
• Designed and executed sales promotion programs and marketing campaigns that generated 2,400+ qualified leads and increased product adoption by 31%
• Partnered with marketing team to develop trade marketing materials, product positioning documents, and competitive analysis reports for sales force utilization
• Conducted regular business reviews with top-tier accounts to identify expansion opportunities and optimize product mix, resulting in 26% improvement in customer retention
• Implemented WooCommerce-based B2B e-commerce solution that streamlined ordering process and increased digital sales channel contribution by 40%

Product Marketing Associate
Arabian Commerce Partners, Dubai, United Arab Emirates
August 2015 – May 2018

• Supported product management team in developing marketing strategies and sales collateral for portfolio of 15+ products across multiple market segments
• Coordinated new product information dissemination to sales teams through training sessions, product briefs, and competitive positioning guides
• Assisted in planning and execution of trade shows, customer events, and promotional campaigns that generated $1.2M in pipeline opportunities
• Conducted market research and competitive analysis to identify trends and inform product development roadmap
• Collaborated with business development team to create targeted account penetration strategies for high-value prospects

Sales Representative
Levant Enterprises Corporation, Beirut, Lebanon
January 2013 – July 2015

• Managed territory of 80+ accounts, consistently exceeding quarterly sales targets by average of 18% through consultative selling and relationship building
• Identified cross-selling opportunities within existing customer base, generating $450K in additional annual revenue
• Developed deep product knowledge across entire portfolio and served as trusted advisor to clients on business solutions
• Participated in new product pilots and provided field feedback to product management team for continuous improvement

EDUCATION

Master of Business Administration (MBA)
Kuwait Institute of Management Studies, Kuwait City, Kuwait
Graduated: May 2012

Bachelor of Science in Business Administration
Major: Marketing
Gulf University for Science and Technology, Kuwait City, Kuwait
Graduated: May 2010

SKILLS

Product Management: Product Lifecycle Management, Go-to-Market Strategy, Product Positioning, New Product Development
Sales & Business Development: Sales Management, Key Account Management, B2B Sales, Cross-selling, Business Development
Marketing: Marketing Strategy, Trade Marketing, Sales Promotion, B2B Marketing, Campaign Planning
Strategic Planning: Business Strategy, Corporate Strategy, Market Analysis, Competitive Intelligence
Technical: WooCommerce, CRM Systems, Sales Analytics Tools
Languages: English (Native/Fluent), Arabic (Native/Fluent)

PROFESSIONAL ATTRIBUTES

Results-driven professional with proven track record of aligning product strategy with sales objectives to drive revenue growth and market share expansion in competitive B2B environments