Amara Ochieng
Kileleshwa Lane 42
Nairobi, Kenya
+254 712 845 923
amara.ochieng@email.com
www.linkedin.com/in/amaraochieng

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PROFESSIONAL SUMMARY
Dynamic and results-driven Senior Sales Manager with over 10 years of experience in driving sales growth and developing high-performing sales teams. Proven track record in formulating and executing effective sales strategies, particularly in the fixed income products sector. Adept at building strong client relationships and delivering exceptional customer service. Strong leadership skills with a focus on team development and performance enhancement.

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WORK EXPERIENCE

Senior Sales Manager
Zenith Capital Solutions - Nairobi, Kenya
January 2020 - Present
- Lead a team of 15 sales professionals in the fixed income products division, achieving a 30% increase in sales revenue over the past year.
- Developed and implemented comprehensive sales strategies that enhanced market penetration and customer engagement.
- Conducted regular sales presentations and training sessions to improve team performance and product knowledge.
- Collaborated with marketing to align sales initiatives with brand strategy, resulting in a 25% increase in lead generation.

Sales Manager
East African Banking Group - Nairobi, Kenya
June 2015 - December 2019
- Managed a diverse portfolio of business banking services, driving a 20% growth in client acquisition through targeted sales strategies.
- Oversaw the development and execution of sales force training programs, enhancing team capabilities and performance metrics.
- Established strong relationships with key clients, leading to a 15% increase in customer retention rates.
- Utilized Bloomberg and other analytical tools to assess market trends and adjust sales strategies accordingly.

Sales Executive
Prosperity Financial Services - Nairobi, Kenya
March 2012 - May 2015
- Achieved top sales performance in the retail sales division, consistently exceeding sales targets by an average of 40%.
- Developed and maintained relationships with clients, providing tailored solutions to meet their financial needs.
- Assisted in the development of marketing campaigns that increased product visibility and sales.
- Conducted market research to identify new business opportunities and competitive strategies.

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EDUCATION

Bachelor of Business Administration
Kenyatta University - Nairobi, Kenya
Graduated: May 2011

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SKILLS
- Sales Management
- Leadership
- Sales Strategy
- Fixed Income Products
- Sales & Marketing
- Sales Force Development
- Retail Sales
- Management
- Sales Presentations
- Business Banking Services
- Product Development
- Brand Strategy
- Advertising
- English

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CERTIFICATIONS
- Certified Sales Professional (CSP)
- Advanced Sales Management Certification

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LANGUAGES
- English (Fluent)

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HOBBIES
- Skiing
- Networking Events
- Reading Business Literature