content: That was the problem with that, Gavin is trying to use the desire of women to work in social environments over solitary ones. https://vimeo.com/19707588 The Gender Equality Paradox touches base on a lot of these issues on why women choose the fields they do, that if they do want to have kids there is a cost to their overall earning potential, and a bunch of the other gender related myths pushed by feminism. https://en.wikipedia.org/wiki/Nordic_Gender_Institute worth checking out, some very good points with in it.