content: Don't buy a pair of cans just because they're made by a reputable brand. This includes Audio Technica. A reputable brand doesn't always make the best headphones. They just tend to never make bad ones (there are exceptions from time to time though). There is a variety of really good headphone (and general audio-equipment) manufacturers out there. There's no good reason to just "get some AT's", because, say Sennheiser, could have something that's better suited for you for the same money. Look, compare and don't become a fanboy. For starters, here's a list of manufacturers whose products you should have a look at, when planning to get some really good cans for music, films or gaming:  Audio Technica AKG Beyerdynamic Sennheiser Shure Grado Denon