content: Not sure how netflix is getting ISPs to "pay for thier bandwidth". They pay their ISP for a connection and as a customer i pay mine. Both ends of the "pipe" are paying. Netflix doesn't connect to the internet for free. You may be thinking of the agreements between ISP where they trade bandwidth with each other, but downloads to customers are always going to be bigger than uploads. That's just the business the ISPs are in. Don't let them fool you into thinking they had no idea that was how it worked and they are poor victims (their profits tell a different story). It is far easier for me as a customer to say netflix is pissing me off and go to a competitor site, like hulu. If your ISP pisses you off good luck going to a different one unless you live is a large city and have a choice. Most of America doesn't have a choice for broadband. Net neutrality isn't just about an ISP deciding to make some sites you go to more expensive than others, it also stops them from deciding you flat out aren't allowed to go to a site at all. It is basically what China is doing. You may say, "just use a VPN then". But just like China, the ISP can decide it won't let you connect to any VPNs. Seems a lot worse than anything netflix could do to you.