content: Not true. It just encourages people to switch search engines, which literally takes a fraction of a second, and their "monopoly" is no more. My default search engine is DuckDuckGo (for now), but I can prefix g for Google, я for Яндекс, etc. When more sites do this, more people will switch their default. Most importantly, it's a way to signal the difference between attention seeking parrots and true freedom fighters who can attract an audience through merit.  And of course people reading Voat will still find it.