content: Your kid can take a picture of himself and use that as his avatar.  It shows up when signing into the device (so he can just click his face) or within vtec's menus and such.  Supposedly there are also devices that allow you to chat between devices and this uses pictures and video.  I'm surprised  Vtec decided to store these on their servers though - there shouldn't be any reason to do so, unless they intended to do something with it in the future.