content: Not sure why wanting some control over your own device is equated with not paying for content.  Unless you just mean people who steal movies are industrious folks, and are more likely to take the extra time to root their phone. The first thing I do when I get a phone is root it, then put a custom ROM on it.  Then the sky is the limit. Quite honestly, anyone who roots their phone probably knows this is the most meaningless gesture ever made anyways.  I can sideload any app I want, plus I can probably strip out all the nasty advertising and tracking first. There are myriad good reasons for rooting your phone, few of which involve stealing anything.  There aren't any good reasons I can think of for NOT rooting your phone, other than it being owned by your employer or something. (Also it wasn't me who downvoted you, I just wanted to reply to your comment)