content: I will be shocked if they manage to get any substantial portion of the market.  People go to considerable pains to get away from Comcast. My personal speculation is they'll make a stab at it, may actually do some things that would arguably be competitive in another situation, but realize that people utterly loathe their very existence, and then not only pull away (perhaps letting the service keep going, but letting it languish with little to no marketing or support), but double-down on their efforts to keep their lockdown going, because they know what's going to happen if they ever lose their grip on the locations they already control.