content: The apps will live whether they sell a phone or not, as they are installable on any Andriod device. My Honor 5X is essentially a "windroid." In the important aras, it's as good as google''s stuff. I sold a business on 22 similar handsets. They bought S7's (dumbasses) but I loaded them all with MS software. They don't need to release a phone with a mobile OS, they can just maintain the apps as they are now. They're releasing full windows on a phone later this year.