content: It's a pain man... you have to use a mac to develop, you have to pay $80 every year, you've to provide evidence of your identity and use your real name on the store, you have to pass their quality inspections or w/e. Enter Android: 25 bucks and Boats was on the store within 3 hours. (I did have to provide ID verification to be able to use G Wallet to pay $25 though, but it only took one day)