content: I don't really see whats wrong or suspicious about getting the word out through social media and discussion sites... How else are they supposed to market on a shoe string budget? Though I do agree that it gets annoying after a while because it can quickly turn into spam on a forum, esp when you don't contribute to the forum other than to promote your work.  Personally I think we as users are pretty spoiled now, there are loads of really well made games and applications out there, so many that we don't even want to hear about it anymore. It takes a lot to impress these days. Those developers really need a big well-known blogger or news site to say positive things or else no one will take them seriously, even if they've made something pretty decent.