Anons were speculating that Jimmy Carter was charted for a state funeral after Planter's announced it was killing off Mr. Peanut: https://fox43.com/2020/01/22/planters-announces-they-are-killing-off-mascot-mr-peanut/ Here is the peanut commercial Kobe was in:  https://www.youtube.com/watch?v=POgoJS4EzEo And here is the cartoon which showed Kobe in a helicopter crash: https://twitter.com/NFrechen/status/1221530431138430977 Looks like they always signal their intentions.  Can you imagine how many of these they have lined up and ready to go?