The trickle method was embraced by Andrew Breitbart. Expose a little at a time, await their cover up lies. Debunk the lies with truth/evidence while releasing new devastating truth/evidence of more misdeeds. Repeat. Repeat. By the end, the credibility of the opposition is destroyed and all the truth is revealed. The normies will lose faith in those telling lie after lie, breaking the trance MSM has over them. Long, slow red pilling.