I doubt that the Q Team feels poorly with 'us'. Whoever ... or whatever ... they are, they're well aware of the extent of the corruption, resistance, and fakeness of the 'news'.  I'd say that it's more than difficult to, as you say, overcome the negative media. My guess is that it's an impossible task. Either it will be splintered into a thousand pieces and scattered into the winds, or it will continue in its nefarious ways.  https://crooksandliars.com/2014/01/jfk-wished-he-could-splinter-cia-thousand