Yep, they are vanity sizing shoes now. The problem is finding the correct size. Wide width in women's size shoes is turning into wide calf or fat feet so that the shoe is not just cut wide across but just big all over.  Saw a post up from a shitlady not too long ago who bought a pair of small flip flops while she was out and about and needed them on the go. They weren't just too wide but the area/gap between where you place your foot and the straps it was enormous! I don't even have an odd or hard to find shoe size (7) so short feet. Apparently wide width foot is starting to take on the same meaning as "curvy".  My husband also just happens to have exceptionally wide feet. We have to buy him extra wide, EE or EEE I believe? Whatever I can find anyway. Usually it isn't that big of a deal I just have to special order his boots from a store or order online. I haven't seen this creeping into men's shoe and boot sizes.... yet. Sorry if I wasn't very clear!