They act like an actual cult. They are given dogma and phrases to repeat and no one is allowed to stray from the narrative. If you or an outsider questions the narrative, they are vitriolically attacked as "bigots" instead of confronting the dissent and attempting to debunk it. All this "Muh diet culture," "Muh 95% of diets fail," and "Muh starvation mode" is all internally reinforced brainwashing to keep them in the cult and deepen their dedication to the cult. There is even a mass death awaiting all of them at the end. It's creepy as fuck. You should collect screenshots and post them, though. Just take 5 minutes and post 1 or 2 a day.