I like your analogy and your effort put forth! For some reason is made me think of a fun way to troll fatties. What if we started a fake viral marketing campaign about a new weightloss surgey called something like "Comatose Caloric Deficit Treatment". You sell it as a way to avoid hunger while dieting by getting put into a medically induced coma. "Your vital signs are monitored 24/7 while ensuring you are properly nourished. To prevent muscle atrophy you will have be treated with an electronic muscle stimulating machine. When you wake up you will be thin and fit without any of the hard work, discomfort and long term expense of a gym. Many of our clients said it was the best vacation they had ever taken!" I know it sound like The Onion but I bet a lot of fatties would fall for it.