Planet fitness marketing genius I get it. I know why they cater to butter golems. It's perfect, it's genius. They sell these memberships to the cattle because these ham planets will never use them. A big cost of running a gym is maintenance of the equipment. They are saving nearly all of that because a beetus monster will do nothing but stand on the side of the treadmill for 10 minutes before snapping a picture of the distance it "ran". They pull the pin from the weighted machines and swing the bars around, phone in hand snapping those instaham pics, without putting any wear at all on the machines. I've seen these obeasts in inaction. Credit where its due, Planet Fitness (it's even in the name), is there to take their money as the waddle into their oversized early graves.