[...] "XI.  Be irrationally self-confident No matter what your station in life, stride through the world without apology or excuse. It does not matter if objectively you are not the best man a woman can get; what matters is that you think and act like you are. Women have a dog’s instinct for uncovering weakness in men; don’t make it easy for them. Self-confidence, warranted or not, triggers submissive emotional responses in women. Irrational self-confidence will get you more pussy than rational defeatism" [...] shamelessly stolen from here edit: generally looks are not as importing for for man to determine mating success compared to women. status seems to be more important. That might change over time with looks beiing a very strong indicator for healt and health becoming a status issue but at hte moment looks only get you so far as a man. Women on the other side...we all know how well the ugly but funny ones do.