They actually made a line of collectibles which included this curvy monstrosity, a tall one, and a short one that was kinda flat chested I believe. Whenever I go to Walmart, I never see the second two. I'm assuming it's because no one is buying the fat one. In fact, in the play testing for the dolls, I believe every child made fun of the fat Barbie. One girl had her hobble out saying "haha I'm fat" and others made the other dolls make fun of her.