Exactly, imagine you'll need some equipment for the first week, bit only basic stuff, nothing expensive like Olympic bars and real iron plates. Just some basic machines, you won't have to worry too much about maintenance because they'll barely get used. As long as you can get them to pay their monthly fees it's cash waiting to be made. They can brag to their fatty friends that they go to a gym without actually going. You get the cash for pretty much opening some space and some machines.