Boycotts work really well  I don't think it works really well for video games though. The most I hope that can be achieved with this is that the masses are informed before they purchase. If I'm just a pleb who loves Star Wars, and I see this game for sale, I might Google it, and the first result will be from Kotaku or Polygon giving it 10/10, game of the year, reviews. Then I'll purchase it, and realize that I just fucking bought Call of Duty with a Star Wars theme.  Can't stop   5ff  the masses from buying it, but can hope to inform potential consumers who do a little research before getting swindled.