D3.1 – Communication, stakeholder engagement plan, including branding guide and promotional material

The VeriFish Communication and Editorial Plan aims to effectively disseminate project results and engage with stakeholders through various media channels. These live tools will ensure communication aligned with project activities and stakeholder needs.
A co-ordinated 24-month Communication, Dissemination, Outreach and Education strategy under WP3 has been designed, built around specific communication and exploitation campaigns for raising awareness of the project, measurable results, overall scientific benefits and impacts, and measures for reaching end-users and other stakeholders.
Key activities include designing a visual identity, developing a public website, executing social media, publishing newsletters and articles, creating educational and promotional media products, and organising events, such as the VeriFish conference. Regular monitoring through analytics tools, Google Analytics, will enable adjustments to optimise communication strategies. 
This comprehensive plan will ensure that all stakeholders can be informed and potentially engaged throughout the project lifecycle, maximising impact of project activities and outputs. This is the first version of the Communication plan (D3.1), which will be updated as needed during the project. Results arising from this Communication, Dissemination, Outreach and Education strategy will be reported in D3.6 Communication, stakeholder engagement final report (M24).