March 11, 2021 Journal article Open Access

Martina Sauer

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{
  "inLanguage": {
    "alternateName": "eng", 
    "@type": "Language", 
    "name": "English"
  }, 
  "description": "<p><a href=\"https://artstyle.international/\">Art Style | Art &amp; Culture International Magazine</a></p>\n\n<p>Abstract</p>\n\n<p>In a historiographical and methodological comparison of Formal Aesthetics and Iconology with the method of Affordance, the latter is to be introduced as a new method in Visual Cultural Studies. In extension of epistemologically relevant aspects related to style and history of the artefacts, communicative and furthermore action and decision relevant aspects of artefacts become important. In this respect, it is the share of artefacts in life that the new method aims to uncover. The basis for this concern is the theory and methodological tools of Visual Semiotics, which I have already presented. A direct comparison of the three methods based on the same example should clarify the points of contact and the respective performance of the methods. For this purpose, the&nbsp;Christ among the Doctors&nbsp;of Albrecht D\u00fcrer from 1506 will be used, which was already examined in 1905 and indirectly in 1915 by the prominent representative of Formal Aesthetics Heinrich W\u00f6lfflin, and in 1914 and finally in 1943 by the founder of Iconology Erwin Panofsky. With the new method the communicative-action and decision relevant aspects and thus their share in life should be shown.</p>", 
  "license": "https://creativecommons.org/licenses/by-nc-sa/4.0/legalcode", 
  "creator": [
    {
      "affiliation": "Institute of Image and Cultural Philosophy (Bild Philosphie)", 
      "@type": "Person", 
      "name": "Martina Sauer"
    }
  ], 
  "headline": "Affordance as a Method in Visual Cultural Studies Based on Theory and Tools of Vitality Semiotics", 
  "image": "https://zenodo.org/static/img/logos/zenodo-gradient-round.svg", 
  "datePublished": "2021-03-11", 
  "url": "https://zenodo.org/record/6371528", 
  "version": "Journal Article", 
  "keywords": [
    "Visual Cultural, Formal Aesthetics, Iconology, Vitality Semiotics"
  ], 
  "@context": "https://schema.org/", 
  "identifier": "https://doi.org/10.5281/zenodo.6371528", 
  "@id": "https://doi.org/10.5281/zenodo.6371528", 
  "@type": "ScholarlyArticle", 
  "name": "Affordance as a Method in Visual Cultural Studies Based on Theory and Tools of Vitality Semiotics"
}