Conference paper Open Access

Analysis of the Scan Path Using Online Newspapers

Schubart, Lea

This study examines to what extent, within online newspapers, the user’s
scan path coincides with the real information behavior found within the
newspapers according to the experts. Primary research methods utilized are
questionnaires, interviews and eye tracking (concerning scenarios) of user/
expert scan paths of the online newspapers. Information obtained through
these methods will be compared and contrasted where appropriate to examine
the primary purpose of this study.

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