17966
doi
10.5281/zenodo.17966
oai:zenodo.org:17966
user-isi2015
Wigand, Rolf
Maulden-Entergy Chair & Distinguished Professor Departments of Information Science & Management, UALR, USA
Cultural Influences on Information Quality: The Impact of Objectivity and Believability on Corporate Decision Making and Performance
Weitzendorf, Thomas
Karl-Franzens Universität Graz, Austria
info:eu-repo/semantics/openAccess
Creative Commons Attribution 4.0 International
https://creativecommons.org/licenses/by/4.0/legalcode
Information quality,
Cultural influences,
Calibration
<p>This paper shows how the manufacturing department of a multinational<br />
company (MNC) attempts to capture sales forecast data. These sales estimates<br />
are meant to reduce uncertainty on future production rates.<br />
The first research question is: May sales forecast data be trusted or not? Reliable<br />
sales forecast data would improve corporate performance by reducing<br />
inventory and showcase the benefit of the cooperation between manufacturing<br />
and sales. The second research question and at the same time the header<br />
of this paper is whether cultural differences have an impact on forecast quality<br />
or not.<br />
We have tapped two sources of literature to find adequate theories: One is the<br />
literature on information quality (IQ). It defines the dimensions of IQ and<br />
describes methods how these dimensions may be measured. The other source<br />
is literature on cultural influences on information and its interpretation.<br />
The case study itself consists of an anonymized data set created in the context<br />
of a consulting project. We correlated subjective probability estimates with objectively measured won/loss rates and applied the concept of calibration.<br />
The estimate bias among the eleven investigated countries widely varied.<br />
While the majority of Western countries were over-confident on the outcome<br />
of sales opportunities the majority of East Asian countries was underconfident.<br />
Both the outcome of this case study and literature suggest that<br />
both a well-founded shared understanding and the application of adequate<br />
calibration are necessary to guarantee the objectivity and believability of information.</p>
Zenodo
2015-05-26
info:eu-repo/semantics/conferencePaper
610019
user-isi2015
1579537633.176191
148774
md5:0ab4af805c8b74d577a2eba7165874a1
https://zenodo.org/records/17966/files/S6_2.pdf
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