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Cultural Influences on Information Quality: The Impact of Objectivity and Believability on Corporate Decision Making and Performance

Weitzendorf, Thomas; Wigand, Rolf


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    "description": "<p>This paper shows how the manufacturing department of a multinational<br />\ncompany (MNC) attempts to capture sales forecast data. These sales estimates<br />\nare meant to reduce uncertainty on future production rates.<br />\nThe first research question is: May sales forecast data be trusted or not? Reliable<br />\nsales forecast data would improve corporate performance by reducing<br />\ninventory and showcase the benefit of the cooperation between manufacturing<br />\nand sales. The second research question and at the same time the header<br />\nof this paper is whether cultural differences have an impact on forecast quality<br />\nor not.<br />\nWe have tapped two sources of literature to find adequate theories: One is the<br />\nliterature on information quality (IQ). It defines the dimensions of IQ and<br />\ndescribes methods how these dimensions may be measured. The other source<br />\nis literature on cultural influences on information and its interpretation.<br />\nThe case study itself consists of an anonymized data set created in the context<br />\nof a consulting project. We correlated subjective probability estimates&nbsp;with objectively measured won/loss rates and applied the concept of calibration.<br />\nThe estimate bias among the eleven investigated countries widely varied.<br />\nWhile the majority of Western countries were over-confident on the outcome<br />\nof sales opportunities the majority of East Asian countries was underconfident.<br />\nBoth the outcome of this case study and literature suggest that<br />\nboth a well-founded shared understanding and the application of adequate<br />\ncalibration are necessary to guarantee the objectivity and believability of information.</p>", 
    "license": {
      "id": "CC-BY-4.0"
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    "title": "Cultural Influences on Information Quality: The Impact of Objectivity and Believability on Corporate Decision Making and Performance", 
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    "keywords": [
      "Information quality,", 
      "Cultural influences,", 
      "Calibration"
    ], 
    "publication_date": "2015-05-26", 
    "creators": [
      {
        "affiliation": "Karl-Franzens Universit\u00e4t Graz, Austria", 
        "name": "Weitzendorf, Thomas"
      }, 
      {
        "affiliation": "Maulden-Entergy Chair & Distinguished Professor Departments of Information Science & Management, UALR, USA", 
        "name": "Wigand, Rolf"
      }
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    "meeting": {
      "dates": "19th\u201321st May 2015", 
      "title": "Re:inventing Information Science in the Networked Society. Proceedings of the 14th International Symposium on Information Science (ISI 2015)", 
      "acronym": "ISI 2015", 
      "url": "http://isi2015.eu", 
      "session": " Session 6: Digital Society and Literacy", 
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