Conference paper Open Access

Cultural Influences on Information Quality: The Impact of Objectivity and Believability on Corporate Decision Making and Performance

Weitzendorf, Thomas; Wigand, Rolf


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{
  "publisher": "Zenodo", 
  "DOI": "10.5281/zenodo.17966", 
  "title": "Cultural Influences on Information Quality: The Impact of Objectivity and Believability on Corporate Decision Making and Performance", 
  "issued": {
    "date-parts": [
      [
        2015, 
        5, 
        26
      ]
    ]
  }, 
  "abstract": "<p>This paper shows how the manufacturing department of a multinational<br />\ncompany (MNC) attempts to capture sales forecast data. These sales estimates<br />\nare meant to reduce uncertainty on future production rates.<br />\nThe first research question is: May sales forecast data be trusted or not? Reliable<br />\nsales forecast data would improve corporate performance by reducing<br />\ninventory and showcase the benefit of the cooperation between manufacturing<br />\nand sales. The second research question and at the same time the header<br />\nof this paper is whether cultural differences have an impact on forecast quality<br />\nor not.<br />\nWe have tapped two sources of literature to find adequate theories: One is the<br />\nliterature on information quality (IQ). It defines the dimensions of IQ and<br />\ndescribes methods how these dimensions may be measured. The other source<br />\nis literature on cultural influences on information and its interpretation.<br />\nThe case study itself consists of an anonymized data set created in the context<br />\nof a consulting project. We correlated subjective probability estimates&nbsp;with objectively measured won/loss rates and applied the concept of calibration.<br />\nThe estimate bias among the eleven investigated countries widely varied.<br />\nWhile the majority of Western countries were over-confident on the outcome<br />\nof sales opportunities the majority of East Asian countries was underconfident.<br />\nBoth the outcome of this case study and literature suggest that<br />\nboth a well-founded shared understanding and the application of adequate<br />\ncalibration are necessary to guarantee the objectivity and believability of information.</p>", 
  "author": [
    {
      "given": "Thomas", 
      "family": "Weitzendorf"
    }, 
    {
      "given": "Rolf", 
      "family": "Wigand"
    }
  ], 
  "id": "17966", 
  "event-place": "Zadar, Croatia", 
  "type": "paper-conference", 
  "event": "Re:inventing Information Science in the Networked Society. Proceedings of the 14th International Symposium on Information Science (ISI 2015) (ISI 2015)"
}
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