17935
doi
10.5281/zenodo.17935
oai:zenodo.org:17935
user-isi2015
Irle, Gabriele
University of Hildesheim, Germany
Mandl, Thomas
University of Hildesheim, Germany
I realized that Facebook is just totally absurd – Reasons of Non-users for Their Abstinence from Social Network Sites
Klingeberg, Carmen
University of Hildesheim, Germany
info:eu-repo/semantics/openAccess
Creative Commons Attribution 4.0 International
https://creativecommons.org/licenses/by/4.0/legalcode
Social network site, Facebook, Non-users, Technology adoption
<p>Nowadays social network sites are present in all parts of our daily life. Nevertheless<br />
there are a lot of people who do not use them. What reasons do<br />
non-users have for their abstinence of social network sites? To answer this<br />
question six semi-structured interviews with German non-users were conducted.<br />
A qualitative analysis of the data shows that there are two main relevant<br />
aspects. Firstly, their general life situation, and secondly, different reasons<br />
for the abstinence of social network sites need to be considered. Two of<br />
these reasons which we identified have not been revealed in previous research.<br />
The concept of friendship and the communication style in social network<br />
sites as e.g. users who show a distorted presentation of themselves to<br />
show off were strong motives for abstinence.</p>
Zenodo
2015-05-26
info:eu-repo/semantics/conferencePaper
609963
user-isi2015
1579539268.558032
124727
md5:37b0e1fad96b2c890fc345605304628a
https://zenodo.org/records/17935/files/sesija4_326-337.pdf
public
isVersionOf
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