Dataset Open Access

Comportamento do Consumidor de Canais Cruzados: Efeitos nas Compras Online e Offline

Sionara Okada; Rafael Porto


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  "description": "<p>This data support the paper &quot;Comportamento do Consumidor de Canais Cruzados: Efeitos nas Compras Online e Offline&quot; published by Revista de Administra&ccedil;&atilde;o Contempor&acirc;nea.</p>", 
  "license": "https://creativecommons.org/licenses/by/4.0/legalcode", 
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      "affiliation": "UnB", 
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  "url": "https://zenodo.org/record/1303670", 
  "datePublished": "2018-07-03", 
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  "identifier": "https://doi.org/10.5281/zenodo.1303670", 
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  "name": "Comportamento do Consumidor de Canais Cruzados: Efeitos nas Compras Online e Offline"
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