Published June 13, 2024 | Version v1
Dataset Open

Job-Related Health Issues That Affect Employees Working in Pharmaceutical Marketing

  • 1. Taywade College of Pharmacy Koradi, Nagpur.
  • 2. Taywade College of Pharmacy Koradi, Nagpur

Description

Abstract

Marketing representatives play a critical role in a pharmaceutical organization in the development and sustainability of their business through helping in selling of products and services. It is not an easy job. The Medical Marketing representative is a high-risk job with immense stress and negative consequences for individuals. It requires more skills, wider knowledge and emotional stability than the other profession. Due to extensive traveling, wandering and waiting time, target issues, work-life balancing problems and lack of job security the medical representative feels exhausted.

In India, the pharmaceutical industry is growing tremendously for the past few years. This industry is highly competitive in nature. It increases the need for the marketing representatives and also their roles and responsibilities simultaneously. The cut-throat competitive scenario in the market increases the pressure of achieving targets to pharmaceutical sales which ultimately induced their job stress and other health issues. So, the pharmacy institution must provide more attention to prevent and reduce the burnout of the marketing representatives, otherwise the institution will lose its reputation.

Keywords: occupational risks; pharmaceutical marketing force; road traffic accidents; violence; workplace stress; Burnout; Frustrating; Medical Representatives; Stress and Work-Life Balancing Problems; stress management Violence; Well-being.

Files

Job-Related Health Issues That Affect Employees Working in Pharmaceutical Marketing 01.pdf

Additional details

Identifiers

ISSN
0975-5357

Related works

Is published in
0975-5357 (ISSN)

Dates

Accepted
2024

References

  • IJPRT