Hi Berlin glass back again on the three of the web.com expo in Berlin absolute
agreement here with Janetti our community manager she's the community
manager in web tech organizing the expo and you've organized the global
outreach program way way before expo started. So I work with TechWeb actually and we partner with O'Reilly and we put together this conference and came up with the idea for a blogger program because we realized that we don't have the reach across Europe knowing that we wanted a pan-European event we wanted to bring people to all across Europe to this conference.
And we wanted to reach out to local communities on a grassroots level but also understanding that the languages across the earth are different, the cultures are different and so as a US brand coming into Europe we wanted to make sure that we had the support of the local community and that we heard the feedback and catered this conference to make sure it was what you guys needed.
I think that was an awesome idea last year we Berlin glasses started out life covering the event and sometimes we were very critical also and I think you guys improved a lot. Have you been there last year?
Actually no I wasn't part of the team last year I joined in early February as a community manager and I think though TechWeb hiring me and Web 2.0 X for having me on board it was a sign of them trying to make changes to evolve with the business and to really increase the attendee experience.
We talked about user experience and on a design surface but as a conference every attendee that comes you want to make sure they have a good time. Lunch was good. How was the coffee?
The people was good also and was free as in free beer. What have you done before that? Did you study what other jobs did you have? Was it something with the web always?
No actually I wasn't on Facebook or Twitter in January 2008 and in February I took this job and my boss Jennifer Falca who is a conference co-chair was like do you blog? I was like I don't blog but I could learn to blog and she was like you will learn to blog.
You learned quick. I think the coverage on the expo web was very good informative although I didn't understand one thing you went mad with the tagging.
So that's all part of the learning curve and I've heard the feedback. I am still trying to figure out what tags would be best for you and it's a learning curve.
We used the best one I think. It had 80 charts. That's actually a really great one for Twitter because then there's not a lot of noise at all.
You can concentrate on the really important thing which you have to put in 60 charts. That's really effective.
What are your plans for maybe another European event or is the expo the only thing you are covering in Europe?
I'm the community manager for web 2.0 expo. We actually have a San Francisco event. It's scheduled for March 31st through April 3rd of next year.
We're still figuring out where else we're going but I will always be expo all the time. There's also a summit event that took place in about two weeks.
The team that you have here on site in Europe has also been grinding away to make other conferences come to life. It's a constant cycle but we hope that by doing this and doing a really great event that we hope international visitors will come to us in the US and network on a different level.
Okay, great. So, Jeanette, thank you very much for your time. We from Berlin-Brasil, thank you for this incredible organization for the set of tickets.
We were there because we participated in the outreach program but we did it for the fun. It was fun bubbling for you for covering the sessions and we'd love to see you back next year.
Absolutely. Thank you so much for all of your coverage. Thank you so much. You're welcome. Thanks for coming. Bye. Bye. Bye.
